Thunder Thursday, the free-to-the-public festival that annually kicks off Toyota Grand Prix of Long Beach weekend, will take place in a new location in 2017: The Pike Outlets on Thursday, April 6.

Thunder Thursday at The Pike Outlets will begin at 6:30 p.m. and feature freestyle motocross demonstrations from Metal Mulisha, motorcycle stunts from Tony Carbajal and Verizon IndyCar Series pit stop competitions on Shoreline Drive, west of Pine Ave.

Race cars from the Pirelli World Challenge and IMSA WeatherTech Sports Car Championship will be on display for the fans to get a close-up view and sports car drivers will be signing autographs.

Within The Pike Outlets, fans will enjoy live music and DJs in the main Plaza; an exotic and classic car show on Bay Street, and a beer garden.

“The Pike Outlets is thrilled to host Thunder Thursday for the first time at the newly renovated shopping center and waterfront area,” said Morgan Erickson, property manager of The Pike Outlets. “We look forward to partnering with The Grand Prix Association of Long Beach to host this free event packed with great attractions to kick off the race weekend. We welcome the community, visitors and Grand Prix fans to experience all The Pike Outlets has to offer including shopping, dining and entertainment.”

“The new location for Thunder Thursday will provide a much better opportunity for everyone to come out and enjoy the festivities at The Pike Outlets,” said Jim Michaelian, president and CEO of the Grand Prix Association of Long Beach. “More room, more activities and more exhibits means more fun for everyone.”

Fans will also have the opportunity to get autographs from professional drivers competing at the Grand Prix, see the debut of the 2017 Miss Toyota Grand Prix of Long Beach winners and have a chance to win prizes and special offers with The Pike Outlet’s street team.

Parking for Thunder Thursday at The Pike Outlets will be available in the structure at Shoreline Drive and Chestnut Ave.

The Toyota Grand Prix of Long Beach will take place April 7-9. For more information, visit

Pirelli World Challenge GT and GTA classes will be running as part of the festivities on April 7th through 9th.