Empowering teams and drivers to accelerate their performance on and off the track
AUSTIN, TX – SRO Motorsports America, the producers of Blancpain GT World Challenge America, announce a new partnership with Purple Monkey Garage as our Official Business Mechanics for the upcoming season.
A leader in business strategy and growth, Purple Monkey Garage will not only work with the series to perform at the highest level, but teams and drivers to power their passion. As the Official Business Mechanics, Purple Monkey Garage will be here to help sponsors, teams, and drivers make sure that their economic engines behind their passion for sportscar racing runs at the same level of secure performance as the cars we all love to drive.
“I’m excited about working with SRO Motorsports America. When I founded Purple Monkey Garage, our clients were the business leaders who knew they needed to constantly improve and that winning was their priority. The same holds true with sportscar racing. You have men and women who know they need to always be growing in their skills on and off the track,” said Josh Tolley, founder and managing partner of Purple Monkey Garage.
“My desire for getting involved in sportscar racing goes beyond just a love for the sport, it is to help those teams, sponsors, and drivers to never worry about the financial side of this great sport and instead keep their minds on winning. SRO is a great partner when it comes to achieving that desire because they understand that sportscar racing is about brands, businesses, and entrepreneurship.”
“The worlds of motorsports and business continue to be deeply connected and we’re excited to have Josh and the Purple Monkey Garage team in our paddock to help build a better future for our teams, partners, and drivers,” said Greg Gill, president and CEO of SRO Motorsports America.
Purple Monkey Garage will also leverage its sister company Shyft Capital, an industry leader when it comes to a far more powerful method of managing cash flow and asset allocation, to strengthen the paddock.
Blancpain GT World Challenge is the latest global GT series racing on three continents – America, Europe, and Asia. The North American series will feature a seven-event schedule, racing at top tier tracks across the country including Circuit of the Americas (Mar 1-3), VIRginia International Raceway (Apr 26-28), Canadian Tire Motorsports Park (May 17-19), Sonoma Raceway (June 7-9), Watkins Glen International (Aug 30-Sept 1), Road America (Sept 20-22), and a Grand Finale (TBA).
In addition, Purple Monkey Garage will be integrated into the newly announced Pirelli GT4 America and TC America championships that support Blancpain GT World Challenge America. Race weekends will feature a mix of the best GT and Touring Car racing for high excitement and circuits across North America.
For more information, follow all the action at www.world-challenge.com.
About Purple Monkey Garage
In a world where companies waste money on management consultants, or worse yet, don’t seek any outside help at all, Purple Monkey Garage is where businesses are turning to operate at peak performance. With over twenty years of experience producing amazing results, Purple Monkey Garage has saved companies that were on the brink of collapse and have taken quality companies to even higher success.
Marketing, Sales, Growth Strategy, Leadership, Operation, Public Relations, Advertising, Crisis Management and more. Purple Monkey Garage business mechanics roll up their sleeves as they develop and implement proven processes to generate results. Whether that is helping a founder navigate an exit, helping a manufacturer secure more business, or a retailer dominate when others are failing, Purple Monkey Garage has the experience needed to get a company where they believe it should be.
Purple Monkey Garage has gained international acclaim for their results with media appearances on Fox Business to Sirius/XM, as well as being asked to advise local and national governments on developing solid business growth strategies.
Purple Monkey Garage, based in St. Louis, was founded over twenty years ago by Josh Tolley – Top 100 business trainer, author, and host of a nationally syndicated radio show.
For more information, go to www.PurpleMonkeyGarage.com.
SRO Motorsports Group, the architect of modern GT racing
Over the past 25 years SRO has specialised in the promotion and organisation of motorsport series around the world. Inextricably linked with GT racing’s revival in the early 1990s, currently SRO predominantly promotes series that adhere to the successful GT3 and GT4 regulations. Indeed, these rules – a common framework allowing manufacturers, teams and drivers to compete equally with one another – have helped to establish SRO as the global leader in customer GT racing.
Today, SRO’s influence and organisation can be seen around the world. Its flagship continues to be the European-based Blancpain GT Series, which features both the Sprint and Endurance Cups. Its annual highlight remains the iconic Total 24 Hours of Spa.
SRO Motorsports Group is chaired by company founder and CEO Stephane Ratel and has offices in London, Paris, Liège, Austin, and Hong Kong. Its dedicated team of full-time and freelance staff work with the support of numerous national sporting authorities and sanctioning bodies to offer teams, drivers and manufacturers the world’s best professional, Pro/Am and amateur GT racing platforms.
SRO Motorsports America